BOOTHS have launched a new rewards card which has the potential to earn customers special treats and events.

Ever since their story began in 1847, Booths has remained committed to looking after both the palates and pockets of its customers, while serving up a warm Northern welcome to anyone that enters its stores. Continuing this legacy, the family owned and operated retailer is rolling out its new Booths card to do just that, giving customers opportunities to save money when they shop with Booths.

Set to unveil these exciting changes on September 2, Sarah Plevey, card and customer insight executive at Booths, said “We are delighted to unveil the new Booths card to our customers. We have listened to what our customers wanted and it is important to us that we reward our customers for shopping at Booths whilst giving them exclusive experiences they wouldn’t get anywhere else.”

“To allow us to make room for our new rewards, we have had to say goodbye to some of our existing benefits including our hot drink offer and competitions. Nevertheless, we have ensured that the new Booths card will reward, inspire and treat customers throughout more areas of our store.”

From store cupboard luxuries and essentials to health and beauty products, Booths is introducing a 5% reward across 1000s of its products. Other benefits available with the new Booths card include:

• Weekend newspaper offer- buy a selected weekend newspaper and get money off the rest of your shopping when you spend £25 or more

• Café deals- be rewarded with exclusive deals when you dine in Booths cafés

• Money off vouchers- regular money off vouchers to spend in store

• Savings on new products- instant savings at the checkout on selected new products

• Exclusive masterclasses- access to online and in store food and drink masterclasses

• Early event booking- opportunity to book onto in store and online events before anybody else

• Birthday treat- a free slice of cake in the café when you buy a drink on your birthday

• Treats on Booths- complimentary product giveaways in store